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Sunday, April 19, 2009

Open for Business Innovation?

My neighbour and good friend runs a successful bakery around the corner, and has opened a couple more bakeries a few miles away. I was trying to give him some ideas for business improvement.

My best idea was to install a BakerTweet system, which posts messages to Twitter whenever warm bread comes out of the oven. I think this is a brilliant idea, and I already wrote about it in my other blog (IT Innovation at Small Bakery).

But my friend is sceptical. How can I convince him to try?

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